About

Live fast. Take risks. Move with purpose. Stay ahead. Die xclusive. Be rare. Leave a legacy. Never forgotten.

This is 73X  not just a brand, but a movement for those who refuse to be average. Born from the mind of Brittany Sims, 73X is for the ones who know that playing it safe was never the plan. It’s for those who move with urgency, operate with vision, and demand to be remembered.

At 73X, we don’t just wear clothes  we wear intention. Every piece we drop is rooted in risk, edge, and originality. We’re not chasing trends. We’re setting the tone. Fast living, bold choices, and a quiet but deadly confidence: that’s the energy stitched into every thread.

73X is a code.

A lifestyle.

A reminder that we only get one shot  so why not make it unforgettable?

We stand for the rare ones. The rule-breakers. The ones who go all in and never look back. If you’re here, it’s because you’re meant to move different.

This isn’t just fashion this is legacy wear.

Be xclusive. Be remembered. Welcome to 73X. F3RRISX